Basic ebusiness Outline

The ename of my business is called Jacquelynnz Photography.

The service I sell is (family, baby, pet) portraits, real estate photography, and event photography. In addition I sell artistic images, greeting cards, photo calendars, and digital imagery.

This business is very real to me.

I will use Merchant business model, which is to sell my goods (photo
cards, photography images, calendars, digital images) and services (portraits,
pets, real estate, commercial). This will cover both real goods that the
customer can purchase as I have made them or digital images to be used on their
website, logos, etc.
I would also incorporate the Advertising business model to places such as
Snapfish, Shutterfly, etc. in order to drive the service end of my business.
When I do a portrait session, it is important to give my clients places to print
the images I have captured for them.

My project involves emarketing because the majority of my marketing is online via Facebook, Twitter, and my website. I only have my greeting cards in one store, so the remainder of how I sell the real goods portion of my business is through online avenues such as my Etsy shop.

My Chosen Business Model

We start with the Merchant business model, which is to sell my goods (photo cards, photography images, calendars, digital images) and services (portraits, pets, real estate, commercial). This will cover both real goods that the customer can purchase as I have made them or digital images to be used on their website, logos, etc.

I would also incorporate the Advertising business model to places such as Snapfish, Shutterfly, etc. in order to drive the service end of my business. When I do a portrait session, it is important to give my clients places to print the images I have captured for them.

E-Commerce Payment Provider - Paypal

The scenario I am going with for what I would need as a functional e-commerce sight would be to sell my photography and the photo cards that I hand make; along with calendars and other such novelty. Therefore I don't think I would see huge traffic in the beginning (in my dreams I do though) and the purchases would be very specialized as opposed to the variety on Amazon or Overstock.

Paypal offers a standard package that has no monthly fee, no set-up fee, no monthly minimum requirements, and no cancellation fees. The highest fees that would be paid per transaction are 2.9% + 0.30. There is no credit application, which means I don't have to share my social security number with them. It's an easy set up and is compatible with most shopping cart options. People can 'Buy Now,' 'Subscribe,' 'Add to Cart,' make recurring payments, or 'Donate.' This leave multiple purchases, subscriptions, and charity open to me.

I can also download reports and logs, have a back up person with access, and do specific transaction searches. All important to stay on top of profits and losses. I can transfer the money from Paypal to my bank account, withdraw it from an ATM, and use it to purchase in other places, such as to replenish my supplies without having to wait or get my bank involved.

Paypal automatically takes care of taxes to charge. They also account for shipping and I can even print my shipping labels without ever having to go to the post office. They are a secure payment site and therefore, you have someone to lean on should their be a breech. They also offer various ways to support including email and phone.

All in all, the standard package would be great for any small business! In fact, that's all I accept when I sell through Ebay or my Etsy shop!