Wednesday, October 19, 2011

Basic ebusiness Outline

The ename of my business is called Jacquelynnz Photography.
The service I sell is (family, baby, pet) portraits, real estate photography, and event photography. In addition I sell artistic images, greeting cards, photo calendars, and digital imagery.
This business is very real to me.
I will use Merchant business model, which is to sell my goods (photo
cards, photography images, calendars, digital images) and services (portraits,
pets, real estate, commercial). This will cover both real goods that the
customer can purchase as I have made them or digital images to be used on their
website, logos, etc.
I would also incorporate the Advertising business model to places such as
Snapfish, Shutterfly, etc. in order to drive the service end of my business.
When I do a portrait session, it is important to give my clients places to print
the images I have captured for them.
My project involves emarketing because the majority of my marketing is online via Facebook, Twitter, and my website. I only have my greeting cards in one store, so the remainder of how I sell the real goods portion of my business is through online avenues such as my Etsy shop.

1 comment:

  1. Works for me. Just remember a couple of things here. Promotion is going to be critically important to the success of your business. Lots of folks are already out there doing what you do. What will make you stand out from the crowd? And how much will it cost you to execute that strategy? On the good side, programming a site like this would have costs thousands, if not hundreds of thousands in the past. Now it's much easier with cloud-based services designed to do exactly what you want. So leveraging what you can save on programming to spend on marketing and promotion would me smart. Good luck.

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